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NoVi Marketing Services

Service

Media Buying

Paid media planned and bought against outcomes — not impressions.

Media Buying

We plan to a commercial target and buy against it. Budgets move weekly toward whatever is actually producing pipeline, and you see the same numbers we do.

Across Meta, Google, TikTok, Snap, X and programmatic, with buying and creative in the same room so learnings turn into new assets quickly.

What you get

  • Channel and budget planning
  • Campaign build and trafficking
  • Creative testing frameworks
  • Weekly optimisation
  • Transparent performance reporting

What the reporting looks like

Four accounts, reported the way yours would be: contribution first, channel by channel, with the figures that did not flatter us left in.

Seasonal retail launch

Saudi Arabia · 12 weeks

ROAS

0.0×

Cost per acquisition

SAR 0

Returned value grew from SAR 74k to SAR 357k across 12 periods.

Channels: Meta 46% · Google 32% · TikTok 14% · Snapchat 8%

Click-through rate3.2%
Attributed revenueSAR 2.86M

Funnel

Impressions14.2M
Clicks455K−97%
Add to cart61.4K−87%
Checkout22.9K−63%
Purchases8,940−61%

Budget moved weekly toward the two channels still returning above 6×. The two that were not kept a floor rather than a share — a channel with no spend stops producing the data you need to decide whether to come back to it.

Illustrative reporting view. Figures model realistic campaign structures for these markets and budgets; they are not a specific client account.